We all know how it’s important to learn a digital skill and not rely fully on our degrees in this 21st century. That advice alone has driven so many of us into picking up one or two digital skills or the other and becoming masters in it.
While there are so many important skills to pick up ranging from software development down to being a writer, there’s just one skill that if you don't pick it up and master properly, you are still going to find it hard succeeding and making money in this digital age.
That skill is called Marketing.
Marketing is one skill that everybody that really means business should strive to be perfect in.
As you build your skill and set up your business in whatever Digital niche you want to venture into, understand that the skill is nothing if you can’t couple it with marketing and get those leads that will convert to clients, sales, and money.
I have seen some people earn thousands of dollars by just knowing how to install WordPress, drag, and drop widgets into pages using Elementor or Divi page builder.
While I have seen seasoned individuals who can write full-fledged applications with pen and paper without running to stark overflow to look up solutions on how to do complex stuff on their code, but they go for months without getting a single client, in fact, their clientele’s database circles between their family members and friends and ends with clients that are referred to them through word of mouth from people they know.
The difference is in the marketing.
See, being a good marketer in this age matters a lot more than any other digital skill, and when you get to have this skill, couple it with the little Digital skill you’ve tried to acquire, you will never go penniless again.
